Built by an operator who got tired of reconciling dashboards.
Strata started in 2026 as a one-person project. The founder kept finding the same gap working on SEO and content programs: the best data lived in three or four tools that never agreed, and the downstream work of turning that data into decisions was being done in spreadsheets that were always one week stale.
The bet wasn't that there was too little data. It was that the data was stored, priced, and presented as if the point were dashboards, not decisions. Strata is a platform where the same index feeds every surface, where the output of every report is a patch, a brief, or an export you can hand off, and where the work stops getting bottlenecked on chart explanations.
Today Strata is in early access. It is built and operated by a small founding team, with paying customers shaping what ships next. We are independent, not in a hurry, and not raising.
Every number in Strata is traceable to its source and its methodology. If a report cannot be audited, it will not ship.
Every surface ends in a next action. A chart without a next step is a bug.
We are a tool, not a hostage-taking agreement. Your data exports cleanly in open formats on any plan.
When a customer is wrong about what they want, we say so. It is cheaper for both of us.
The team is intentionally small. Roadmap input comes from paying customers, not from a board. Bugs get filed publicly in our changelog, fixes ship the same week. If something is mocked or behind a flag in the product, it is labeled as such on screen.
We do not claim certifications we have not earned, customer logos we do not have permission to use, or headcount that does not exist. The security page lays out exactly what is and is not in place today.