Practitioner-grade SEO education. Free.
Six courses taught by the operators and analysts who run real campaigns. Video, written transcript, and hands-on exercises for every lesson.
A complete grounding in how modern search works — crawling, indexing, ranking, and the signals behind them.
How Googlebot sees your site: render path, hreflang, canonicalization, and the practical fixes that move traffic.
Topic clusters, pillar pages, and the information architecture decisions that compound or compress organic traffic.
Find the links that move the needle and the outreach patterns that actually convert, backed by campaign data.
The exact protocol our analyst team uses to decode a result page in fifteen minutes before briefing a writer.
A hands-on course that takes a live property through a full Strata audit, prioritization, and shipping of fixes.